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News, product updates, tips & tricks and insights from the world of Canvs

How analyzing open-ended questions in product research adds critical flavor to the insights recipe
As the world around us continues to change, consumer expectations, preferences, and behaviors continue to adapt at an accelerated rate. It’s never been more important for brands to take a human-centered approach to their product development, understanding the problems their users experience every day, and how they experience their offerings or services.
April 5, 2022 | 5 min
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New AI Story Assist™ Executive Summary Includes Interactive Citations and Instant Data Quantification, Boosting Insights Productivity and Confidence April 11, 2024 — Canvs AI, the leading insights platform built for text analysis, advances high-trust AI for insights discovery with the…

Canvs Earns Highest Relationship Score based on Quality of Support, Likelihood to Recommend and Ease of Doing Business April 11, 2024 — Canvs AI, the leading insights platform built for text analysis, is now ranked as the #1 text analysis solution in North…

For consumer insights professionals, the promise of generative AI is clear - enhanced efficiency through automation and elevated data storytelling capabilities. Being able to quickly and seamlessly translate vast amounts of unstructured consumer feedback data into polished insights has obvious…

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NEW YORK – Canvs AI, the leading insights platform for text analytics, and Fuel Cycle, the leading insights community, panel and market research cloud provider, today announced that Fuel Cycle has added Canvs MRX to the Fuel Cycle Exchange (FCX) Marketplace for text analytics. Through the partnership, Fuel Cycle customers gain access to Canvs’ innovative “bring your own data” solution for… Continue reading Fuel Cycle Selects Canvs AI as Premier Text Analytics Solution on Fuel Cycle Exchange

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As a researcher, you love data. As a researcher, you love developing data-driven narratives. As a researcher, you love challenging assumptions and making a positive impact on the business. You love almost everything about being a researcher, but you hate open ends. All that nice, quantitative data ruined by slang, swears, memes and misspellings. That… Continue reading 2022 GRIT Commentary: It’s Time to Open Up to Open Ends

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Today, Canvs is introducing our new emotional measurement rating for TV streaming and talent: the Weekly Canvs AF List™. This rating is based on a proprietary measure of the most emotionally engaging programs from the previous week expressed as the Canvs AF Score™. The Canvs AF Score, which combines engagement metrics such as Canvs’ Emotional… Continue reading Introducing the Weekly Canvs AF* List™: a Rating of Top Programs and Talent Based on Emotional Reaction

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Blueberry to Present with Canvs at Upcoming Quirk’s Wisdom Wednesdays Webinar NEW YORK – Canvs AI, the leading text analytics platform for consumer insights, announced today that Blueberry Marketing and Sensory Research has successfully incorporated Canvs MRX into their product testing methodologies for the analysis of open-ended text. Blueberry, the research consulting division of Reckner, provides full product… Continue reading Blueberry Selects Canvs AI to Automate Analysis of Open-Ended Consumer Product Feedback

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Over the last 6 months, two shows have absolutely dominated online conversation: Squid Game and Euphoria. Both shows have earned in the tens of millions in Total Tweets during this time span. However, each show has followed an entirely different distribution strategy, with Squid Game following the classic Netflix approach of releasing the entire series… Continue reading Weekly Releases vs. The Whole Season at Once: A Look at Euphoria and Squid Game’s Show Release Strategies

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This week, Canvs introduced an exciting new enhancement to our Canvs MRX insights platform: Compare for MRX. This new enhancement allows insights professionals to quickly build comparisons of key Canvs data elements within a single survey or across multiple surveys. Key capabilities of Compare for Canvs MRX include: Multi-segment and multi-survey/project analysis: Compare lets you… Continue reading Introducing New Compare Capabilities for Canvs MRX

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Innovative Landlord Review Platform will Integrate Canvs AI Insights into its ‘WYL for Home Providers’ platform for Improved Customer Experience Management NEW YORK, NY, USA, February 22, 2022 /EINPresswire.com/ — Canvs AI, the leading text analytics platform for consumer insights, announced today that WhoseYourLandlord (WYL.co), a landlord review platform that provides housing educational content, and… Continue reading WhoseYourLandlord Selects Canvs AI to Automate Analysis of Resident Reviews

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What a Super Bowl! With a brand new stadium and the hip-hop genre making their Super Bowl debut, plus a football game :-), the 2022 Super Bowl delivered some incredible highlights. But one part of the “big game” really emerged as the true winner: The 2022 Super Bowl Halftime Show. Canvs AI’s analysis shows that… Continue reading The Halftime Show Was the Real Winner of the 2022 Super Bowl

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Since its inception in 2003, Net Promoter Score (NPS) has long been considered the gold standard for measuring customer loyalty and perception. Developed by Fred Reichheld and Bain & Company, it was created with both brand and consumer in mind with the premise that a single question could provide a leading indicator of customer loyalty… Continue reading Understanding NPS Survey Open End Analysis: Unlocking the Why

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