Find out how your customers really feel
AI-powered text analysis for deeper consumer insights
Trusted by elite insights and CX teams
Better understand your CUSTOMERS USERS AUDIENCE EMPLOYEES with Canvs
Canvs AI is an insights platform built to transform open-ended text from surveys, social comments and product reviews into actionable knowledge. Canvs delivers better insights and incredible value for insights and customer experience (CX) leaders.
Canvs provides our 'why' behind the score better than other text analytic tools in the industry. The amount of manual work this tool saves our company is invaluable. We can better coach our associates, understand customer challenges by segment, and get to the bottom of issues quickly and at a high level without sacrificing the details found in reading open ends.
With Canvs, we’re able to get to the insights in our open ends faster and with more depth compared with any other method we’ve used before.
Canvs allows us to quantify open ends with incredible speed while also accessing the richness of both the quantitative and qualitative perspective within open-ended responses. It empowers us to unlock insights that would have been previously inaccessible for our team… and allows to us to be both smarter and faster when it comes to our open-ended analysis.
Love Your Open Ends
Say goodbye to the love-hate relationship you have with open-ended text. Canvs uses advanced AI automation to categorize, classify, and analyze the meaning & sentiment of unstructured text so you can turn your research Achilles heel into your greatest insights strength, all while saving hours in valuable research time.
Deeper Consumer Insights
There’s insights gold in those mountains of unstructured text data. Canvs gives you the power to identify powerful connections in text data (and your cross-tabs), delivering deeper insights about the “why” and more confidence in your analysis. Our generative AI Story Assist co-pilot will even write your report for you.
Complete Your Agile Research Stack
In-house insights teams: don’t leave text analysis behind in your move to agile research. Open-ended text is notoriously time-consuming to analyze, forcing you to compromise. Canvs allows you to analyze text in seconds. A powerful but intuitive insights dashboard makes it possible to explore, filter and pivot the data and produce stunning visualizations or full data exports.
Use Cases
Canvs is used by some of the world’s most admired brands, research agencies, and media & entertainment companies to accelerate time-to-insights, reduce cost and deepen understanding of consumers.
Consumer Insights and Customer
Experience (CX)
Automate analysis of open-ended text to quickly unlock consumer insights with deep, nuanced emotional context and high analytical confidence. Quickly explore, filter and compare findings and generate stunning data visualizations with Canvs’ intuitive, easy-to-use insights portal.
Brand and Concept Testing
Streamline analysis of open-ends in your brand and concept tests and automate coding of unaided awareness, recall and attribute questions. Quickly identify and categorize the sentiment and emotions associated with responses and respondents.
Audience Feedback
Capture deep insights about the emotional reaction to your programming and content. Canvs AI shows you the intensity of audience response, key topics and themes being discussed and the emotions of your audience.
Social Media Campaigns
Go beyond likes, follows and basic sentiment to understand the intensity of response and how audiences really feel about your content and campaigns.
Explore the Canvs AI Platform
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Canvs AI Platform
Learn MoreTransform open-ended text from multiple sources into critical insights. Advanced AI text analysis surfaces the topics, themes, and emotions from unstructured consumer feedback. Boost your understanding of consumer and your research productivity.
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Canvs TV
Learn MoreThe industry standard in emotion and topical measurement of social conversation around OTT and Linear TV programs. Understand audience engagement, viewer emotions and the moments and talent that drive them.
Why Canvs
Canvs is obsessed with helping researchers, insights leaders and customer experience professionals discover core insights from open-ended text. The Canvs platform is powered by artificial intelligence (AI) and natural language processing (NLP) that’s been trained on social media, providing a rich ontology based on the way humans actually communicate (slang, sarcasm, emojis and misspellings included at no extra cost!). The result is astonishingly accurate analysis of text from virtually any data source, organizing and classifying unstructured text into topics, themes and emotions in seconds.
Ready to get started?
We’d love to hook you up with a demo and free trial so you can experience Canvs for yourself.
