The Insights Platform
Built for Open-Ended Text
Find Your Best Insights
Trusted by elite insights and CX teams
Use Cases
Canvs AI surfaces actionable insights from:
Audience, User,
& Service Feedback
Customer & Employee Satisfaction Surveys
Brand Studies
Ad, Concept,
& Product Tests
Reviews, Comments, & Transcripts
Consumer Behavior Research
Better understand consumer attitudes, particularly when it comes to new or quickly-evolving topics. Open ends capture the emotions and emotional intensity consumers have towards a topic.
Understand the “why” behind your NPS score and CSAT ratings by identifying topics, categories and themes correlating with detractors (or promoters). Capture overall sentiment as well as nuanced emotion and what’s driving those feelings.
Online review, product forums and direct surveys provide powerful feedback your product teams need to delight your customers. Capture how consumers feel about your product or concept, and what specific attributes they perceive or value.
Emotional response is at the heart of effective content. Canvs allows you to quickly identify if content is hitting the mark, and dig into the data to understand which concepts and ideas are resonating and/or overall ad recall.
In the age of the empowered, informed consumer, brand and brand trust matter more than ever. Open-ended questions in brand tracking studies are critical to measuring unaided awareness and key attributes of the brand, product or concept over time.
AI Built for Insights
Canvs is powered by AI-based Natural Language Processing (NLP) that produces highly-accurate analysis of the topics, themes and nuanced emotions in consumer feedback. Our AI automatically surfaces the primary themes, identifies meaningful connections, and provides a generative AI “co-pilot” to answer questions about your data. Canvs gives you and your team text analysis superpowers.
Better Analyze Open-Ended Questions
Open-ended text from consumers – like responses to open-ended survey questions and product reviews – are gold. But the time and expense of analyzing them limit their use. Get deeper insights and boost ROI from open-ended text with Canvs.
No Boolean Strings Attached
Along with striking visuals, Canvs’ intuitive, easy-to-use dashboard has a powerful drill-down architecture allowing you to quickly filter, compare and dig into the analysis of open-ended text. Canvs analyzes open- and close-ended responses to identify statistically significant insights automatically. Additionally, powerful boolean search capabilities allow researchers to quickly search and filter based on emotions, topics, codes, text or closed-ended questions.
(Un)natural Language Processing
Canvs’ advanced, AI-based text analytics engine was raised on social media and is designed to understand the way humans actually communicate. Slang, memes and misspellings included at no extra cost! Accurately analyze social comments at scale to discover key themes, topics and sentiment.
Our Canvs is Your Canvs
Canvs is trained on language from billions of conversations, however, you may want to tailor your output for a truly custom experience. Canvs allows you to add, remove or reclassify Topics, Emotions, or Codes, and to save common scenarios as rules that can be automatically applied to future data sets.
Elevate Your Insights
Canvs allows us to quantify Open Ends with incredible speed while also accessing the richness of both the quantitative and qualitative perspective within these open-ended responses. Canvs allows us to unlock insights that would have been previously inaccessible for our team.
Canvs provides our 'why' behind the score better than other text analytic tools in the industry. The amount of manual work this tool saves our company is invaluable.
The insights that C Space is able to derive using the Canvs platform are helping us to provide more value to our clients and work more efficiently.
C Space is leveraging the data we now have at our fingertips to understand our clients’ customers on a deeper level, while enabling us to move faster.
Using Canvs for analysis of open-ended responses in our communications testing gives us a proven and consistent approach for testing and benchmarking emotional engagement at product, brand and category level and, in turn, continue to deliver breakthrough insights for our clients.
Ready to get started?
We’d love to hook you up with a demo and free trial so you can experience Canvs for yourself.