Open End Blog

News, product updates, tips & tricks and insights from the world of Canvs

How analyzing open-ended questions in product research adds critical flavor to the insights recipe
As the world around us continues to change, consumer expectations, preferences, and behaviors continue to adapt at an accelerated rate. It’s never been more important for brands to take a human-centered approach to their product development, understanding the problems their users experience every day, and how they experience their offerings or services.
April 5, 2022 | 5 min

Remember when "customer experience" meant having a decent website and responding to complaints? Those days are long gone. As we look toward 2025, the CX landscape is evolving faster than ever, driven by rising customer expectations and technological innovation. But…

Think empathy is just a feel-good buzzword? Think again. In today's experience-driven economy, understanding and connecting with customer emotions isn't just good karma—it's good business. Research shows that brands that form emotional connections with their customers enjoy a staggering 306%…

Canvs Brings High-Trust AI to Feedback Analysis, Demonstrating Unwavering Commitment to Data Security, Availability, and Confidentiality New York, NY—January 23, 2025—Canvs AI, the leading platform for transforming unstructured customer feedback into actionable insights, today announced its successful completion of the…

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New Release Brings Time-Series Data Visualization to Open-ended Text Analysis of Open Ends Canvs AI has introduced a new linear view data visualization in Canvs MRX, combining AI-powered text analysis with time series-based comparison for tracking studies and NPS surveys. Linear view is now the default data visualization for multi-wave studies in Canvs. It presents… Continue reading Canvs AI Releases New Linear View in Canvs MRX

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Rihanna & Fenty Beauty Were the Game’s MVPs Super Bowl LVII is now in the history books, and as always, it was a major cultural event that generated a lot of attention on social media. With nearly 7 million total tweets, the Super Bowl continues to be a major driver of online conversation. Once again,… Continue reading Super Bowl LVII Stats According to AI Text Analysis

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“Water, water, everywhere, nor any drop to drink,” wrote Samuel Taylor Coleridge in his epic poem The Rime of the Ancient Mariner. This quote is a powerful metaphor for the modern business landscape, where organizations are surrounded by a seemingly endless sea of customer data but lack the ability to effectively utilize it. Organizations today… Continue reading AI Text Analytics: Quenching the Thirst for Deeper Customer Empathy

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As Ferris Bueller so wisely said, “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” With those wise words in mind, we wanted to take a moment to reflect on 2022 at Canvs as we turn the page to 2023.  Text analytics continued to be… Continue reading Canvs AI 2022 Recap: Open Ends to Core Insights

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Transform multi-language open-ended text into valuable insights with Canvs (New York, NY, December 16, 2022) – Canvs AI, the leader in text analytics for insights and CX, today introduced translation for Canvs MRX, allowing customers to analyze open-ended text from multiple languages directly on the Canvs platform. Translation for Canvs MRX, based on Google Cloud… Continue reading Canvs AI Introduces Translation for Canvs MRX Text Analytics Platform

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Question: How does an iconic, 134-year-old brand navigate the modern, multi-media landscape?  Answer: With great customer empathy and nuance. National Geographic is both a storied brand and a modern media company. National Geographic Media, a joint venture between The Walt Disney Company and the National Geographic Society, produces content across television networks in 172 countries… Continue reading National Geographic Explores Deeper Brand Insights with Canvs

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National Geographic & Canvs to Present at the Insights Association’s Corporate Researchers Conference this Week (New York, NY, October 25, 2022) – Canvs AI, the leading text analytics platform for consumer insights & CX, today announced that National Geographic Media, a joint venture between the National Geographic Society and the Walt Disney Company, has integrated… Continue reading National Geographic Media Adopts Canvs AI Text Analytics for Subscriber Customer Experience (CX) Management

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Integration Makes it Easier than Ever for Forsta/Decipher Users to Generate Meaningful Insights from  Open-Ended Survey Questions (New York, New York, October 11, 2022) – Canvs AI, the leading text analytics platform for consumer insights and CX, today announced a new connector for the Forsta Survey platform (formerly FocusVision Decipher). With this integration, Forsta Survey… Continue reading Canvs AI Adds Text Analytics Connector for Forsta Surveys / Decipher

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PODS & Canvs Co-Present at Upcoming Insights Events Canvs AI, the leading text analytics platform for consumer insights & CX, today announced that PODS, the market-leading moving and storage brand, has successfully adopted Canvs AI as part of its customer experience (CX) operations.  PODS is the pioneer and leader in portable moving & storage and… Continue reading PODS Adopts Canvs AI for Text Analytics to Power Customer Experience

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