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Essential Guide Webinar Series: Consumer Behavior

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Using Open Ends in Product Testing: Understanding Consumer Feedback without Bias

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Back to Library Who is Canvs AI? https://vimeo.com/744299134 Canvs AI is an emotion and behavior insights platform that understands how consumers feel, why they feel that way, and the business impact those feelings and behaviors create for brands through analyzing digital conversations, such as open ended text prompts in surveys, online product reviews, or from… Continue reading Who is Canvs AI?

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The GRIT 50 is a bi-annual list of the most innovative companies determined by thousands of responses from industry peers. Each year, Lenny and the Greenbook team would spend hours manually coding each response, however in the most recent edition they used Canvs and saved hundreds of hours of manual labor, plus established rules which will expedite the process each time going forward.

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Check out our webinar hosted by Ben Karon, Lead Analyst, Product Insights at Canvs, as he demos some of our newest insight-generating features and when to best use them. Plus, a quick refresher on all Canvs exports and a look-ahead at what features are coming out next.

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C Space, a leading global customer agency required the use of Canvs AI across their entire organization to more efficiently understand all of their qualitative data and open-ended text analysis. In just 4 months, they’ve saved 267 hours and improved their margin by 28% per project. Learn more about how they successfully implemented new technology across their entire organization through Empathetic Changed Management.

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Empathetic Change Management How one company is on pace to save thousands of hours this year through AI automation

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How to Use Canvs MRX to Inform your Marketing Strategy The Challenge Today’s liquor makers are marketing spirit brands as “experiences.” Spirits are moment-makers, symbols of letting loose, of making an impression, or of celebrating a victory. This experiential strategy requires marketers to understand not only who is consuming their product but when and how.… Continue reading How to Use Canvs MRX to Inform your Marketing Strategy

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