It’s no secret that over the past three months, Squid Game has dominated the streaming landscape. Following its launch on Netflix back in September, Canvs’ OTT Power Rankings**, an emotional measurement tool based on Canvs’ AI-driven natural language processing (NLP) and sentiment analysis, identified Squid Game as the top program across all streaming networks in… Continue reading How Mr. Beast’s Squid Game Boosted Audience Reactions to the Netflix Original

What do gnomes, castles and NPS have in common? They were all critical to Big Fish Games improving player retention, playing time and player revenue through consumer insights.  Last week, Big Fish Games presented alongside Canvs AI at The Market Research Event (TMRE) in Nashville, TN, one of the largest gatherings for consumer insights professionals.… Continue reading TMRE Recap: Big Fish Games boosts NPS by 44% with Canvs

Last Sunday, the 2021 MTV Video Music Awards dominated conversation online. The star-studded event was filled with awards and performances, and fans took to the internet to weigh in on the winners, show support for their favorite artists, and comment on the questionable fashion choices of the celebrity guests. Below, we look at how the… Continue reading 2021 MTV Video Music Awards

Following a 5 month delay due to the pandemic, the 2020 Billboard Music Awards kicked off earlier this week to massive success. The awards were dominated by superstar performances from BTS, Alicia Keys, Bad Bunny, and many others, celebrity presenters such as Cher and Lilly Singh, and of course the award winners themselves. With such… Continue reading The 2020 Billboard Music Awards

This past weekend, Saturday Night Live premiered its 46th season in what is likely to be a massively successful year for the NBC show. Viewers tune into the show heavily in election years, and with one of the most heated election cycles upon us, SNL will have a chance to capitalize and drive extremely high… Continue reading SNL Season 46: Emotional Reactions up 3x over last season