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GreenBook Insights Tech Showcase: Text Analytics

Video

| February 20, 2023

Text analytics has emerged as a critical part of the research tech stack for modern brand insights and customer experience (CX) teams. Unfortunately, past generations of text analytics have fallen short on their promise, requiring specialized skill sets and significant investment to generate meaningful insights. Canvs AI is on a mission to empower researchers to make open-ended text a source of core insights with powerful, yet easy-to-use text analytics.
 
In this session, find out why Greenbook’s Lenny Murphy says Canvs AI “ain’t your daddy’s text analytics.” We’ll demonstrate how Canvs can be used to simplify coding of open ends, measure nuanced emotional sentiment well-beyond positive/negative/neutral, and provide powerful insights discovery tools for cross-tab segmentation, detailed comparisons, tracking analysis, and more.
 

If you didn’t get a chance to tune in live, watch the replay of our session above. See the text analytics platform used by PODS, Chobani, National Geographics and many more! Plus, join our waitlist for the release of Canvs AI Story Assist.

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See Canvs in action

Schedule a demo to see how Canvs automates text analysis, saves time, and improves insights from open-ended text!

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Schedule a demo

See how Canvs automates text analysis, saves time, and improves insights from open-ended text!

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