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The Insights Platform
Built for Open-Ended Text

Get out of the weeds and tell better stories.

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Trusted by Elite Insights & CX Teams (easy enough for everyone)
Canvs AI supports elite insights and CX teams

Use Cases

Canvs AI surfaces actionable insights from:

Audience, User, & Service Feedback

Understand what your consumers think and why to make meaningful suggestion to improve your products, services, creative, and support.

Customer & Employee Satisfaction Surveys

Measure satisfaction and understand the "why" behind the score to identify areas to make improvements to boost loyalty.

Brand Studies

See how the market perceives your brand and understand awareness, loyalty, and positioning relative to your competition.

Ad, Concept, & Product Tests

Get an instant read on what resonates with your target audience and what doesn't—inform meaningful improvements.

Reviews, Comments, & Transcripts

See the topics, themes, and emotions that arise from unstructured feedback to leverage the opinions, attitudes and preferences of your consumers.

Consumer Behavior Research

Better understand consumer attitudes, particularly when it comes to new or quickly-evolving topics. Open ends capture the emotions and emotional intensity consumers have towards a topic.
Consumer behavior research

Better understand consumer attitudes, particularly when it comes to new or quickly-evolving topics. Open ends capture the emotions and emotional intensity consumers have towards a topic.

Customer experience (CX)

Understand the “why” behind your NPS score and CSAT ratings by identifying topics, categories and themes correlating with detractors (or promoters). Capture overall sentiment as well as nuanced emotion and what’s driving those feelings.

Product feedback and testing

Online review, product forums and direct surveys provide powerful feedback your product teams need to delight your customers. Capture how consumers feel about your product or concept, and what specific attributes they perceive or value.

Audience feedback

Emotional response is at the heart of effective content. Canvs allows you to quickly identify if content is hitting the mark, and dig into the data to understand which concepts and ideas are resonating and/or overall ad recall.

Brand & tracking studies

In the age of the empowered, informed consumer, brand and brand trust matter more than ever. Open-ended questions in brand tracking studies are critical to measuring unaided awareness and key attributes of the brand, product or concept over time.

Idealized product image of Canvs AI Insights Platform

AI Built for Insights

Canvs is powered by AI-based Natural Language Processing (NLP) that produces highly-accurate analysis of the topics, themes and nuanced emotions in consumer feedback. Our AI automatically surfaces the primary themes, identifies meaningful connections, and provides a generative AI “co-pilot” to answer questions about your data. Canvs gives you and your team text analysis superpowers. 

Better Analyze Open-Ended Questions

Open-ended text from consumers – like responses to open-ended survey questions and product reviews – are gold. But the time and expense of analyzing them limit their use. Get deeper insights and boost ROI from open-ended text with Canvs.

Idealized product image of Canvs AI Insights Platform
Idealized product image of Canvs AI Insights Platform

No Boolean Strings Attached

Along with striking visuals, Canvs’ intuitive, easy-to-use dashboard has a powerful drill-down architecture allowing you to quickly filter, compare and dig into the analysis of open-ended text. Canvs analyzes open- and close-ended responses to identify statistically significant insights automatically. Additionally, powerful boolean search capabilities allow researchers to quickly search and filter based on emotions, topics, codes, text or closed-ended questions.

(Un)natural Language Processing

Canvs’ advanced, AI-based text analytics engine was raised on social media and is designed to understand the way humans actually communicate. Slang, memes and misspellings included at no extra cost! Accurately analyze social comments at scale to discover key themes, topics and sentiment.

Idealized product image of Canvs AI Insights Platform
Idealized product image of Canvs AI Insights Platform

Our Canvs is Your Canvs

Canvs is trained on language from billions of conversations, however, you may want to tailor your output for a truly custom experience. Canvs allows you to add, remove or reclassify Topics, Emotions, or Codes, and to save common scenarios as rules that can be automatically applied to future data sets.

Multi-Source Data Import

Canvs allows you to quickly and easily import data with an intuitive, guided survey uploader tool and a growing list of connectors to popular research platforms like Qualtrics and Decipher. Connectors for BI platforms like Tableau and Power BI make it easy to export insights into your workflows.

Canvs AI Integrations

What Our Customers Say About Canvs AI

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